Hey, it's Rachel—

I have a friend who is a real estate investor.

He has experience flipping homes.

One day, I asked him, "What does it take to be successful? Do you have to time the market just right?"

He told me, "It didn't matter what the market is doing; it's all about the deal."

"If you get a good deal, it doesn't matter if the economy is good or bad; you'll make money."

That lesson has always stuck with me.

In my (currently failing) quest for a bigger home, I come across a lot of homes that are just plain ugly. 😬

Most of them are fixer-uppers, and in my area, even the fixer-uppers have starting prices over $1,000,000. 🤕

But check this out:

​This home sold for $1,045,000 in January this year, and then someone flipped it and sold it for $1,460,000 in May!

I did some online sleuthing and found the investor and chatted with him for a while today.

He shared with me that they put around $200,000 into the project.

After renovations, fees, closing costs, and mortgage payments, they probably walked away with at least $100,000. Not bad for 4 months of work.

They were able to take something no one else wanted and turn it into a gem that people wanted and were willing to pay a premium for.

That's great business.

Sometimes, you just have to have vision and turn a problem into an opportunity.

In today's email:

• Idea of the Week
• Resources of the Week
• Work With Me
• Advice Corner

Idea of the Week

Survey Winners

Thank you again for taking the time to take my survey.

Here are the lucky winners... (first 3 letters in their email address, you'll get a private email from me today if it's you).

• $50 Gift Card: eva
• Coaching Call: mkj
• Optimize Your Life Academy: esr

If you still want to take the survey, you can do so here.

It's a great way to get your specific questions answered.

Resources of the Week

• Something to Inspire You: How to Lose Weight In 4 Easy Steps (this is about way more than losing weight- a must-watch!)
• Something to Make You Laugh: Dogs being silly​
• Something to Talk About: Chat GPT has a new upgraded version, here's what it can do​

This Week's Email is Sponsored By:

Meme

How to Be Successful in Business

Don't overthink it...

You Should Know

Work With Me

Want to take this relationship to the next level? 😂

Here's how we can work together:

• ​Take my free webinar​
• ​Click here to schedule a 1-hour one-on-one call​

Need something else? Have a question?

Hit reply and let me know what you're looking for.

Something New

Advice Corner

Q: What is your number 1 specific piece of advice for growing a business?

A: This is a great question.

My number one piece of advice is to create something that people want/need and are willing to pay for.

There's a lot of misinformation on the internet about following your passions in business.

While I think your passions and strengths can and should inspire your business, it's important to find the overlap between what you enjoy and are good at AND what the world wants and needs.

If you do something you know will make money but that you don't like, you may be unhappy running and growing your business.

But if you just do something you love without thinking about your customer's wants and needs, you may not make money.

The secret is to find the overlap. Sometimes, it's helpful to ask yourself, "What do I love to do that other people hate doing?"

Also, it's helpful if you find a niche where there's a good amount of existing demand and not a ton of competition.

How do you get that data?

Google Trends, Pinterest Trends, and Ubersuggest can help you assess search volume (aka demand).

And a simple Google search can help you assess the competition.

So, how do you grow a profitable business?

Leverage your unique strengths to create something that's in demand that people want, need, and are willing to pay for.

Do you have a burning question about passive income, personal finance, or positive psychology that you need answered? If so, hit reply and send me an email with your question. If you're lucky, I'll answer it in this section of the next newsletter.